Equiline
27 Olcott Square Suite B, Bernardsville, NJ 07924
EquilineAmerica.com | 561-252-2132
By Kaitlin Porath
Equiline Expands North – The Story of Equiline
“Equiline is committed every day to creating unique products. Every creation is, for me, like a work of art. Equiline constantly believes in research and development, keeping up with – and often anticipating – market innovations with a pioneering and eco-sustainable vision. The well-being of the horse and the satisfaction of our customers are essential values”. Paolo Marchetto, Founder.
Equiline, one of the world’s most popular equestrian brands was founded in the province of Padua in 1989 by two brothers, Paolo and Renato Marchetto.
Over the years Equiline has become a benchmark brand, with collections dedicated to jumping, dressage, eventing and pleasure; today our range includes a main competition collection for men, women and children, horse products, saddles, tack, seasonal collections and more. Many specialty items are also available that can be customized for riders and teams. A unique and distinctive lifestyle brand that focuses on technical performance accented by distinct Italian style.
EQUILINE in the USA
In 2012, amateur rider, Kelly Molinari, stumbled upon the Equiline brand and was immediately impressed with its quality and style. Thus began a series of meetings with the parent company to setup distribution into the US and Canada.
Equiline made its debut on American soil at the Lake Placid Horse Show in July 2013. Molinari jests, “we worried our launch would be thwarted as our first shipment of products got held up in US Customs and for the first few days of the show we sat in an empty booth. No product hanging from our racks. After 72 hours of intense worry, our goods finally cleared and we were able to set up our stand. Riders immediately took notice and Equiline has been a crowd- pleaser ever since.”
Equiline America’s flagship store and our corporate office is located in Wellington, Florida. From this location, we supply numerous wholesale accounts and cater to riders who attend the Winter Equestrian Festival each winter season.
NO PLACE LIKE HOME
A native of New Jersey, Molinari felt there was a bit of a void for product in her home state. She knew that there is no place like home if indeed the company would open a second location.
Equiline proudly opened its doors to a new boutique on Saturday, June 19, 2021, at 27 Olcott Square in the heart of Bernardsville, New Jersey. All are welcome; equestrian and equestrian-inspired alike. Please join us in Bernardsville, we can’t wait to meet you.
Equiline Best Sellers:
Breeches– A wide variety of styles are available; recognizable by the iconic ‘little black triangle’.
Custom Products– Customize your show coats, saddle pads, stable accessories, horse blankets for a completely coordinated look.
Outerwear– Stylish outerwear that translates into fashionable streetwear.
Leather Goods– Our new bridle piece collection is a game-changer for the bridle market; sold by the piece, you can build your own.
Saddle Division– With the utmost respect for the horse, saddles are made to combine traditional workmanship with today’s best technologies to protect our beloved equine athletes. Learn more today saddles@equilineamerica.com
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