By Johanna Wiseman
When marketing properties for sale, my fellow agents and I are responsible for writing engaging descriptions of homes and their features. In some cases, a typing error or a misunderstanding of a common phrase can create an awkward situation in print! For this column, I’ll let the reader share in some of the funnier real estate goofs I’ve encountered in local property listings.
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No offense intended to my fellow agents…we all make mistakes!
Neural décor (That’s meant to be Neutral, missing the T, and creating an entirely different impression.)
Cold-a-sac (Phonetic misspelling of a French phrase “cul-de-sac” which refers to a desirable, dead-end street with a paved turn-around circle.)
Stainlessness (Not sure what happened here. Maybe HGTV’s newest show, Kitchen of Thrones: “Behold, the stainlessness of the appliances.”)
Closings must Co-inside (Phonetic misspelling of “coincide” referring to multiple closings on the same day.)
Owner’s Stools Included (Generous offer of furniture, but there MUST be a better way to phrase this!)
Turkey Townhouse (A typo in “turn-key,” which means that the home is in move-in condition, but certainly not meant to discriminate against anyone looking to buy a condo.)
And there are visual blunders. Some agents do not hire a professional photographer and publish home photos taken with their cell phone cameras. Common photo bloopers include curb shots with a rear-view mirror in the frame and photos with the agent’s thumb showing on the edge. Sometimes it’s impossible to get a photo of a bathroom without a flash reflection appearing in the mirror, but you should NOT be able to see the actual photographer! It’s not surprising to encounter curious pets at photoshoots. Though it’s technically considered unprofessional to include pets in room photos, I admit it can be charming. When the same pet shows up in multiple room shots, you can see that they are accompanying the photographer around the house, “showing” their home.
In conclusion, I apologize if I have created any bloopers of my own in this column or elsewhere.
I wish everyone a happy, healthy and prosperous new year!
Local expert Johanna Wiseman of RE/MAX Preferred Professionals can be reached at 908-705-0652, or visit www.MyBridgewaterHome.com
